Marcus Gianneschi
Kapitelförfattare
Marcus Gianneschi is assistant professor in marketing at University of Borås, Sweden. His research interests lie in cultural analysis of consumption and marketing practices with specific interest in the areas of fashion, branding and marketing communication.
Marcus Gianneschi is assistant professor in marketing at University of Borås, Sweden. His research interests lie in cultural analysis of consumption and marketing practices with specific interest in the areas of fashion, branding and marketing communication.